Use of Violent Material/Themes in Advertising and the Media

  • Violent material is most often used in advertising in a similar way that sexual explicit material is used; to gain attention and notoriety. Much of the use of violence in advertising in Ireland exhibits itself in the prevalence of video game or sporting events on television or other media forms.

“HELLO. France welcomes her English friends. We look forward to a nice 100th anniversary match.”

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