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What VCs are interested in right now: ‘disruptive’ ideas in the mobile industry

Posted on September 13, 2012 by gwilliamrobinson

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At the beginning of the second VC talk at WSJ Tech Café, Ben Rooney asked the three VCs what are they most interested in right now. The thread running through the answers was that mobile technology is where it’s at in terms of the ‘next big thing’, innovating, and making serious hard cash. Rather than talk about billion dollar industries, trillion dollar industries are what VCs are looking at – education, health care, energy and food, transportation, and communications. The commonality between them all is that mobile technology dissects them all and is innovating how we approach these industries. Come to think of it, this is what first drove me towards working in the mobile agency sector – the opportunity to work across a number of industries and innovate with the latest technologies.

Mobile is inherently ‘disruptive’

Barry Maloney of Balderton mentioned the term ‘disruptive’ ideas are what excites him – the Betfairs, Wongas, Hailos, and MySQLs are all tangible examples the VCs repeatedly referred to when discussing in light of disruptive ideas. Disruptive ideas are ones that bring a new approach and a new solution.  The mobile industry lives up this need for disruptive and innovative thinking in its agile and dynamic nature. Due to the iterative nature of the many of the leading products in mobile – think the iPhone, OS platforms, mobile apps – new releases with updated features and functionality are inherently innovating and disrupting how consumers and developers approach these products. In turn, these products are impacting every industry that VCs have their hand in, forcing the mobile issue so to speak.

Innovation is the thread of every conversation in mobile

To provide an anecdote, I luckily have the opportunity to consult and pitch to a cross-section of industries on mobile technology on a regular basis – ranging from egaming to automotive and everything in between. A regular line of questions asked is what have you done that is innovative in mobile? How can we innovate what we do in mobile? What are my competitors doing that is innovative? What are the latest features and functionality in the latest iPhone 5 or Android OS release that we can use to innovate our existing mobile product? The people who are working in the mobile and emerging technologies space are bread into this mode of thinking of how we can approach mobile products differently on a continuous basis. It is this approach to products that mirror Barry Maloney’s sentiment of wanting to see ‘disruptive’ ideas that he can invest in.

What I see as the next frontier in mobile attracting VCs

Having just left Miguel Milano (President EMEA at Salesforce) talk at WSJ Tech Café this morning I am reminded of how ‘enterprise-grade solutions’ permeates the mobile industry I work in. It is apparent to me that everyone is striving to achieve that enterprise-grade level status that attracts the VCs in droves. So whilst enterprise is not really the next frontier in mobile – it is already here – it is an area where opportunities are abound for start-ups in the mobile industry. Coming up with an enterprise-grade idea/product in mobile that has a solid revenue model, short sales cycle, and applicability to a number of industries is something that every VC would listen to. Easier said than done.

Posted in mobile, social & digital playbook Tagged android, emerging, future, innovation, iphone, mobile, products, salesforce, tech, technologies, vc, venture capitalist, wall street journal

Personal Media Insights Digest: Apple ‘iTV’ on the horizon?

Posted on February 17, 2012 by gwilliamrobinson

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Video: BMW Interaction Projection
Article link: Click here for video
Automotive Industry & Augmented Reality Insights

  • Uses a billboard HD projection to engage by racing BMW vehicles with your tablet
  • Great interaction with users, tablets and outdoor display ad
  • Posts your time to Facebook

Article name: Gadgets: New connected devices put smartphones in the middle
Article link: Click here
Future Technologies Insights

  • Some of the coolest gadgets from CES
  • Here’s my favourite: Click here to watch video (Orbotix Sphero)

Article name: Google launching TED-style Think Tank with ‘Solve for X’
Article link: Click here
Future Technologies Insights

  • Solve for X website here
  • Described as a forum to encourage and create new technological solutions for existing problems through crowd sourcing
  • YouTube promo video: click here

Article name: NASCAR & Turner Sports extend digital partnership through 2016
Article link: Click here
Sports Industry Insights

  • Under new partnership NASCAR will assume operational control in 2013 of all its interactive, digital and social media rights

Article name: Coke Superbowl campaign blends tv, tablets and smartphones
Article link: Click here
Superbowl Insights

  • Engages people to go to cokesuperbowl.com on their tablets or smartphones
  • Coke is trying to take advantage of second screen media consumption
  • On the site — iconic Coke polar bears will be reacting in real-time to the action, thanks to live animation technology

Article name: New videos at developer.apple.com
Article link: Click here
iOS / Apple Development Insights

  • New videos uploaded — you need iOS developer login credentials
  • Videos are to do with iOS5

Article name: Kinect for Windows Now Available
Article link: Click here
Kinect Insights

  • Kinect available on Windows Hardware
  • One cool feature: Near Mode — enables the depth camera to see objects very close (40cm) in front of the device

Video: A swarm of nano quadrotors
Article link: Click here for video
Future Technologies Insights

  • US Federal Aviation Administration’s new directive to figure out how to integrate the US drone fleet into national airspace
  • Small drones coordinate flight path off each other for a choreographed pattern
  • Not exactly applicable to personal media, but still part of future technologies

Article name: Unofficial Apple iConcepts
Article link: Click here
Apple / Design Insights

  • Designer Antonio de Rosa fancies himself as an Apple designer
  • He’s generated several slick credible concept designs
  • Here are some: iCam, iWatch2, iPhone SJ

Website:  http://acko.net/
HTLML5 Insights

  • Unique use of HTML5 on a desktop website
  • Engaging navigation, layout and design

Article name: Facebook hires first CMO
Article link: Click here
Facebook Insights

  • Facebook has hired Rebecca Van Dyck (SVP & CMO at Levi Strauss) as its first CMO

Article name: Report: Apple ‘iTV’ prototypes at TV makers’ lab

Article link: Click here
Apple Insights

  • Reports that it will be integrated with Siri, hand gestures and on-screen keyboards
  • Reports it may be made by a Canadian TV maker
  • Could be integrated with mobile devices as a gaming system

 

Posted in mobile, social & digital playbook Tagged apple, augmented, BMW, design, experience, facebook, future, google, html5, insights, interactive, ios, kinect, microsoft, reality, solve for x, surfaces, technologies, TED, user

Another ‘future’ personal media video

Posted on November 11, 2011 by gwilliamrobinson

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Here it is:

Here are my main takeaways from the video:

  • Ericsson released a report on Monday saying that information flow through wireless networks will jump tenfold over the next 5 years
  • 21 minute documentary is on the past, present and future of mobile technology and its impact on society
  • A company spokesperson said the video envisions a world that is “different from Microsoft’s vision of the future” video
  • About 900 million people will have a high-speed Internet connection to their smartphone or tablet by the end of this year
Posted in mobile, social & digital playbook Tagged app, carrier, documentary, ericsson, future, mobile, smartphone, tablet, technology, telecommunications, video, vision, youtube

Personal Media and Mobile Technology

Posted on November 6, 2011 by gwilliamrobinson

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Behold, I have started to bookmark again.

Material bookmarked includes media and articles that I consume during my regular work day and at the weekend. Here are some of the topics that I have recently bookmarked:

  • Personal media and the personal experiences they offer
  • Future applications in personal media and incidental media
  • Mobile technological developments
  • Tablets versus smartphones:  how do they differ
  • Voice command systems and mobile applications
  • The smartphone market in China, India, Africa, Brazil and Indonesia
I use the bookmarking site Pinboard.in. I migrated to pinboard.in after Delicious decided to change its UI to be more social media-friendly. Click here to have a look through my bookmarks and search by tags.
Posted in mobile, social & digital playbook Tagged apple, applications, apps, bric, countries, emerging, future, incidental, ios, media, mobile, personal, smartphones, social, tablets, technology, trends

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